Why branded ads? We run ads in your market targeting homeowners actively looking for turf. The ads look like they came from your company — your brand, your name. So when you call, they already know who you are and trust you before you even say a word. No generic ads that look like spam.

Why do we qualify every lead? Most lead gen companies dump a name and number in your lap and call it a day. We filter out renters, tire kickers, and people just browsing before they ever touch your calendar. So when you show up to that appointment you're talking to a serious homeowner who actually wants turf installed — not someone who filled out a form by accident.

Why pay per appointment? You've probably already paid a marketing company a fat retainer and got nothing in return. Or bought leads from Angi, HomeAdvisor, or Thumbtack — only to find out the same lead was sold to 4 other installers and nobody picks up when you call. With us you don't pay a dime until a qualified homeowner shows up to their appointment. No retainers. No shared leads. No empty promises. We only win when you win.